Posted on 31/01/2012
Grandma’s recipe
Adhoc Learning is not the same as last year. True, we have changed, and changed naturally because we wanted to change, so there was a reasonable resistance. As experts, we do call on these issues, we know that the more resistance it opposes more difficult to get the change we need Adhoc Learning.
Posted on 31/01/2012
Reach your objective
The other day I was talking about my grandmother's recipe. Today I will talk a bit more about it. After more than 30 years in a company like IBM, I learned, used and even designed methodologies. I can therefore appreciate the value that a company provides.
Posted on 20/01/2012
Boosting e-learning through tablets
Some months ago I wrote a post about using tablets a learning devices. Although I don’t like to link commercial brands in my blog, I think this a good time to do an exception. Today I saw this announcement from Apple.
Posted on 16/01/2012
Marketing and sales challenges (2)
We return to the blogger activity and, as promised, with the second part of this post about the survey on the use of customer education as a tool for marketing and sales.
Posted on 22/12/2011
Santiago and Jose wish you a Merry Christmas and Happy New Year
2011 is arriving to the end, Adhoc Learning had an extraordinary year, full of ideas and enthusiasm where we have learnt how to better serve our customers. We take a short break to reload batteries and we’ll restart 2012 full of energy.
Posted on 22/12/2011
Marketing and sales challenges
We recently conducted a survey of sales and marketing professionals to learn more what were the challenges facing relation to provide education to customers, understanding customers as "actors in the commercial chain." We wanted to share some of the conclusions that we found interesting to our readers.
Posted on 21/12/2011
The “cream of the cream” to resolve product and services issues
Issue management is a critical process for any company. When we resolve an issue to a customer, with diligence and quality, the customer goes through a "sweet moment", where he is ready to buy more. Are we really taking advantage of that?
Posted on 12/12/2011
License to live (and to survive among crisis)
These last days felt in my hands, “License to Live” from Fadi Bujana, short but really dense book, one of those books that are kept as a treasure. I will not reveal its contents, just repeat what the author announces, “a structured and enjoyable Autocoaching.”
Posted on 14/11/2011
The missing link
Do we really pay the right attention to reach the ideal customer? Discussing with a friend, the conversation was "how much attention do we pay in order to attract customers that really interest us."
Posted on 03/11/2011
Starting from scratch, a big problem (for somebody)
A few days ago I had a conversation with an employee of a client who told me: “Please send me the starting material of the course.” My question was: “Which starting material?”
